Promoting the Use of Social Media Among
Technology, Policy, and Business Leaders
In the MIT Social Media Club, we encourage our members—including PhD, master’s, and Sloan students, as well as others at MIT—to understand and get hands-on experience using social media tools and to explore how they can be used to close the gap between an organization’s senior leaders, front-line employees, partner companies, customers, and other stakeholders. In the same way, social media can be used to build bridges between faculty members and students, and among researchers from different universities and countries.
The MIT Social Media Club was founded to build connections with others across the Institute and work collectively to understand the newest channels of communication—from communities such as Facebook and LinkedIn to blogs, Twitter feeds, and YouTube. We believed that it was important to investigate social media and understand how to put them to work for individuals and organizations. We were surprised to learn that there was no social media club at MIT, so we decided to start one. We believed this could help us maximize our education and share past and present thoughts and experiences, while visualizing and creating our individual futures and simultaneously giving back to SDM and the MIT communities.